How to Brainstorm
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Brainstorming is a helpful and fun way to think of creative solutions to a problem. The theory is that by coming up with as many ideas as possible and not limiting your thinking, you'll discover new, unusual and creative ideas.
Brainstorming tends to work better with a group of three to six people. Someone should be the leader, and someone (it can be the same person) should be the recorder. The recorder is in charge of writing all the ideas down where everyone can see them on a white board, chalkboard or big flip pad.
- Define the question. Before you start, everyone should agree on the problem you are trying to solve. Start with a question that's not too broad — you can always have additional brainstorming sessions. As a group, you might pick a word or words to fill in the blanks of the following questions to start your brainstorming session.
- "What is an imaginary new product that could help______?"
- "How will ______ be improved in the year 3000?"
- "If you could make the perfect ______, what would it do?"
- "What if we combined _____ and ______?"